Lee Motors Sdn Bhd: 70 Years Built on TRUST

At first glance, the Superhuman Café tucked inside Lee Motors Sdn Bhd might feel like a side story. Good coffee, healthy meals, and a comfortable place to wait while your car gets serviced. But spend a little time with Managing…

Wake-Up Europe, they are coming for you…….

For years, European carmakers confidently lectured the world about engineering excellence, industrial heritage, and how nobody could possibly challenge their dominance. Then along came China with cheaper EVs, faster development cycles, and apparently a growing appetite for buying chunks of…

Is the Sun Setting on the Japanese Car Industry?

There was something unmistakably sombre in the tone when Mibe Toshihiro, chief executive of Honda, addressed reporters last month. With the quiet gravity of a leader accepting responsibility, he warned that Honda was on course to post its first net…