The Winner of 2021 X-1R Asia-Pacific Distributor of the Year is Creativesparx, Inc.

CreativeSparx, Inc. (CSI), the exclusive distributor of X-1R products in the Philippines, has bagged, for the seventh time, the 2021 X-1R Asia Pacific Distributor of the Year award, winning against the 33 other countries in the region.

It has been difficult for Philippine businesses to adjust to the post-pandemic work environment, particularly for the automotive industry. Mobility has been cut off so many times and access to trade has been limited. As a result, a huge number of small, medium and large businesses were affected.

Now, as the restrictions are being relaxed and mobility is going back to normal, momentum is picking up – this is what CSI is using to its maximum advantage. The positioning of the X-1R brand as “top of mind” for clients and customers was key in achieving the great sales performance of the X-1R Philippine Team. X-1R products are now carried by about 80% of all franchised car dealers in the Philippines.

CSI’s sales and marketing team, under the leadership of their President, Brixton Aw, continue to spread enthusiasm and optimism as they reach out to their clients during these tough times, and doing their part to promote a swift economic recovery.

“This award is so significant as it gives a truckload of motivational adrenaline to the X-1R Philippines Team being the best in Asia Pacific—A recognition of their untiring efforts, unstoppable drive and incomparable intensity to push X-1R despite the restrictions of the Covid Pandemic,” says Harold Ledda, General Manager for X-1R Global’s Philippine, Middle East and African operations.

Mckenzie also personally and formally launched the newest X-1R products, the 5-in-1 Petrol and Diesel Decarbonisers—that is, a Carbon Expeller, Total Throttle Body Cleaner, Combustion Chamber Detergent, Moisture Expelling Agent and a Fuel System Lubricant in one bottle. Furthermore, the ease of application—without the inconvenience and danger of requiring a machine—makes this really appealing for auto dealers.

Congratulations to the whole Creativesparx, Inc. team!